New premium insurance launched by Direct Line

Direct Line has introduced a new product called Select Insurance, which has been designed for customers that require higher levels of cover than the standard insurance policies usually provide.

Under the one Select policy, which will have one annual renewal date and one payment date, customers will get enhanced levels of cover and greater levels of customer service. Consumers can opt for one product only or a portfolio of covers, including home, car, pet, travel and breakdown insurance .

Stuart Ballantyne, head of Select from Direct Line, said: “We are offering consumers tailor-made insurance. Customers have told us they want greater peace of mind with enhanced levels of cover and the convenience of one renewal date. We are offering customers the service of our group of specialist providers who can repair and replace standard household items such as televisions and audio equipment, but also source or have made bespoke sentimental items of jewellery .”

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