Navigation solutions provider TomTom and Zurich Insurance have formed a partnership to encourage drivers to think about concerns regarding safety and security .
TomTom owners will be offered £50 in M&S vouchers by Zurich when they buy their car insurance from the insurer, with a 10 per cent discount on their insurance if they buy online. The offer is available until 31 May 2008.
Zurich is offering drivers a TomTom ONE XL Europe Traffic portable satellite navigation system, at the promotional price of £179.99 – a saving of up to £50, when they take up a new insurance policy on the Zurich website.
According to research from leading independent Dutch research agency, TNO, drivers are more relaxed and feel less stressed when driving with a navigation device.
Mike Quinton, managing director, Direct and Partnerships at Zurich in the UK, said, “Working with TomTom is a great fit for us at Zurich, given our shared wish to have safe drivers on the roads. Our expertise in delivering direct insurance here in the UK will allow us to bring this important message to our customers.”